Creative Direction

Great visuals empowers a good story

Creative direction is all about the process of tying all the pieces together and create a space for The Big Picture. By defining what your brand and concept should look like visually, your idea and product comes to life in everything from your logo to your typefaces and colour palette. We are happy to help you find your creative path if you are lost, or simply want to choose a different direction. Give us a call if you want to know how good design and direction can change just about anything to the better. 

Atlas Copco No Bad Vibes - Versitile imagery for a coherent message

"No Bad Vibes" is a communication concept for Atlas Copco. It highlights Atlas Copcos long tradition of delivering excellent pneumatic tools. There are challenges when working with pneumatic tools, and "No Bad Vibes" is all about how Atlas Copco fight these challenges thru excellent engineering and inovative designs. There are five different areas; Vibration, Dust, Weight, Power and Noise. Within the concept we went for completely different visuals while keeping overall promise intact.